CRM Jewelers is a high end, family-owned boutique located in Miami that specializes in providing luxury watches at discount prices. Located in Downtown Miami’s only jewelry district, CRM carries high end brands such as Rolex, Audemars Piguet, Patek Phillipe, Richard Mille, and more.
CRM Jewelers was founded by watch investor and connoisseur, Carlos Marcelin Jr. in 2012. In essence, CRM is the embodiment of Carlos’ vast, prior experience in the industry; an experience that began with his participation at a very early age in his father’s artisan jewelry and vintage watch business in Havana. That sole experience as a child awakened a passion and thirst for watches in Carlos that is unquenched until this very day. If you are already a client of CRM Jewelers, you’re already familiar with this passion.
If you’re not, make sure to check out the family's crazy CRM Life adventures on YouTube!
Here's a virtual walk-through tour of our Downtown Miami store that Google photographers set up for us back in 2016. Our business has changed quite a bit since that time, but the tour will give you an idea of what our showroom looks like. If you want the full experience, make sure to stop by and say Hi!
Where we see CRM Jewelers as a firm going forward… CRM Jewelers will become a globally recognized provider of luxury watches and jewelry by inspiring and connecting with people through content.
What we are doing and will continue to do to get there… To realize our vision, we will continue to provide clients with a transparent look into our business (through CRM Life), as well as engaging educational footage related to our industry (like our viral Cuban link chain or watchmaking videos). To further achieve our goal, we will teach clients to become intelligent consumers when purchasing a luxury watch or piece of jewelry. Regardless of what the rest of the industry is doing, honesty and transparency with our clients will always be on top of our list. We don't just want customers...we want clients for life!
We are blessed to have loyal clients and fans spread out across more than 170 countries. Our commitment to excellence, customer service, and non-top content production throughout the years has also allowed us to boost our social clout to over 1 million followers/subscribers worldwide. Here are links to some of our social media pages and assets: